Learn how Adobe and AWS help leading automotive brands modernize and scale their content supply chain to meet the growing demand for assets across all customer touchpoints. This session showcases how integrated solutions across creative, data, and delivery workflows drive efficiency, accelerate time-to-market, and boost customer engagement. Discover how global leaders are using Adobe applications like Firefly on AWS to optimize costs and deliver personalized content at scale.
Speaker: Stefan Gregor
Lead Automotive EMEA, Digital Strategy Group @ Adobe