Rolling out a single codebase across multiple brands and continents promised lower costs and faster updates - but this goal was fraught with challenges. Today, auto leaders explore modular architectures, partnership-driven platforms and regional adaptions that balance global consistency with local compliance and customer expectations. Rather than pursuing a one-size-fits-all solution, they may find greater success in a more flexible, regionally responsive playbook. Does a single platform still represent the ultimate goal, or is it simply one option among many?
Werner Tietz, Member of the Extended Executive Committee, Group R&D, Volkswagen AG
Thomas Günther, Chief Launch Officer, CARIAD
Wassym Bensaid, Co-CEO and CTO, RVT Rivian and Volkswagen Group Technologies
Beatrix Keim, Director, Center Automotive Research (CAR)
