Lecture

Gearshift 2025 Launch: Car Buyers’ Path to Purchase in Germany

  • at -
  • Hall B1B10
  • Language: English
  • Type: Product Presentation

Lecture description

Gearshift 2025 is our renowned automotive research study. Conducted with Kantar, Gearshift 2025 empowers OEMs to navigate market challenges by delivering deep consumer insights and demand signals that inform marketing strategies and business decisions.

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