Lecture

The Need for Speed: Navigating the Fast Track

  • at -
  • Hall A2Main Stage
  • Language: English
  • Type: Panel discussion

Lecture description

In today’s mobility landscape, speed is more than a thrill—it’s a strategic advantage. From milliseconds on the track to real-time decisions in the enterprise, success depends on the ability to move fast and stay ahead.
At IAA, SAP and Mercedes-AMG PETRONAS F1 Team showcase how intelligent systems, AI-driven planning, and connected supply chains empower businesses to perform with the speed, precision, and agility of a Formula 1 pit crew. In collaboration with Mercedes-AMG PETRONAS F1 Team, discover how innovation happens behind the scenes—long before the race begins—and how SAP helps mobility leaders turn insight into action and stay ahead of the curve.

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