As the automotive industry transitions toward software-defined vehicles, the in-cabin experience is undergoing a fundamental shift—from a hardware-driven interface to a software-enabled, content-rich environment. Drawing on its extensive expertise in consumer electronics and IT, LG is leading this transformation through strategic collaborations with global content partners. This session discusses how LG, together with industry-leading partners, is redefining the next-generation content ecosystem that transforms in-cabin space into meaningful experiences for drivers and passengers.
