This session highlights strategic growth opportunities and investment potential in the bicycle and urban mobility industry. Anna Buchmann, venture building expert and CEO & co-founder of NOCA, and Frank Aldorf, experienced growth and brand strategist as well as co-founder of Lemmo, discuss innovative scaling strategies, success factors for sustainable business models, and the role of venture capital in building future-ready mobility brands. The panel also analyzes how companies and startups can maximize their competitive advantages and achieve sustainable growth in this dynamic market.
