Vortrag
The most innovative showroom in the world - How Volkswagen, TikTok, MONKEYWAY and IBM transform customer interactions
- von -
- Halle B2Blue Forum
- Sprache: Englisch
- Vortragstyp: Podiumsdiskussion
Vortragsbeschreibung
Volkswagen, TikTok, Monkeyway and IBM joined forces to revolutionize car buying by transforming vehicle configuration into an engaging, swipe-based experience. This innovative concepts aims to meet next-gen buyers in their preferred digital environment, driving leads through creative storytelling and interactive content.