Consumer behavior is shifting, and the automotive comunity is rising on TikTok, making it the world’s most entertaining showroom. Consumers are choosing their next car on TikTok today. Thomas Wlazik, Head of Europe & Israel, Global Business Solutions, TikTok, together with Linda Krüger, Volkswagen Global TikTok Channel Owner will provide insights on how brands can tap into the community and engage with new customers.
